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Many say a website is a “virtual shop window”.

Imagine if you could measure the amount of times that people passing by the street look at the red dress you are displaying, knowing where these people stopping to look come from, knowing which product made more people enter your store. Without a doubt, having this information will allow you to move more efficiently, knowing how to administrate your shop window, and even to redefine changes in your offer.

Work dynamic.

The only objective: conversion, conversion, conversion.
Using several sources of information we monitor the site’s activity and we suggest changes and improvements. Do you want to test the reception of a new product before launching it, or to stop receiving calls on queries you are not interested on? This is the solution. Internet is the only means that can provide precise statistics on the use of a website and it would be a shame not to take advantage of this opportunity: power comes with knowledge.

Benefits.

  • Direct content updates towards precise objectives.
  • Make your website effective.
  • Make the most of your website as a marketing tool.

Work methodology.

  1. Analysis of website traffic and activity.
  2. Defining objectives and solutions.
  3. Implementation and monitoring.
  4. Report + New objective.

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History:

EstadoDigital was first founded by Eric Tulle and Eugenia Soma in 2001; its main services were web design and motion graphics.

In 2001, Leonardo Custer joins the team to direct the area of administration and human resources, during that year the first web portals are designed for Banco Santa Cruz and Solar Shopping.

In 2004, due to a great volume of project demand, the studio grows and moves to the neighborhood of Palermo located at Capital Federal.

During 2007, EstadoDigital began providing SEO and monitoring services rendering a 360º web product.

Although at the very beginning their main products were web design, HTML and Flash technologies, nowadays the studio offers: mobile developments, Joomla! and WordPress portal developments as well as SEO and monitoring services.

At present, EstadoDigital is working on new projects such as iPhone application developments and historical libraries’ digitalization.

With almost 10 years in business, the studio gained more and more experience on Internet and new technologies, achieving the development of all its projects with best practices endorsed by W3C.

The Directors:

Eric Tulle Leonardo Custer

Artistic Director Commercial Director

The Team:

EstadoDigital has a team of professionals specialized on different areas, we believe that synergy in resources leads to the creation of a quality product.

  • Sara: Account Executive.
  • Jimena: Designer.
  • Matías: HTML Developer.
  • Pablo:Flash Developer.
  • Jonathan: Developer.
  • Adrián: Flash Designer.
  • Guillermina: Junior Designer.
  • Rocío: SEO and Contents.

“Development is a process of creation, and it is successful when the expected objective is reached in the stipulated time. There is no process without stages”.

We believe in what is stated above, that is why the projects that take place in EstadoDigital are carried out following these stages:

Surveying of needs

Surveying client’s needs and advising over the best technologies to be applied in the project’s development.

Competitors, Brand, Product and Usability Analysis.

Competitors:
We detect and evaluate the web presence of the main competitors that operate in our client’s sector.

Brand:
We analyze the aesthetical and morphological aspects of other similar brands to understand the trend of communication to apply.

Discourse:
We evaluate what they are communicating and how, as well as the ways in which these competitors and reference sites’ discourses approach the audience.

Usability:
We study the situation in order to generate designs that make user experience flow and that also increase the accessibility of published information.

Porposition.

An economic proposal is developed providing the client with all the information regarding the project: idea, design, technology and delivery dates.

Development.

We meet all the project milestones.

Optimization.

We make sure that it properly visualizes in all main browsers.

Google Analytics.

We set the site for it to provide detailed statistics of visitors.

Inclusion in search engines.

Adding the site in the main search engines and in Internet service guides.

SEO.

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EstadoDigital has wide diversity of profiles; we create a nice work atmosphere that is both responsible and relaxed.

We consider important that employees can grow professionally while working in the studio, we provide opportunities for applying and experimenting with new technologies, our area of work is constantly evolving so we need people that are willing to keep up.

If you know about design, html layout, css, javascript, ajax, flash, joomla, wordpress, php or mysql

and you are interested in working with us, send us your information to cv@estadodigital.com and you will be taken into consideration to become part of the team.

See Estadodigital on a map.

The soup brand Knorr created a massive national wide advertising campaign. We were in charge of the web design of Mundo Rino’s web space. The whole campaign was an incredible success, the characters of the brand got engraved in people’s brains and Knorr achieved an outstanding brand identity.

JWT asked us to take care of this project, what we did was to create a web space where people could enter and hang around; we included downloadable games, wallpapers and an application where people could leave and share their recipes. We also developed Rino and his work space completely in 3D.